Build a Successful Brand: Five Ways to Get SMART When Setting Goals
What is it about goal-setting that can be a task within itself? Sometimes it seems like you have to set a goal to set a goal. But it shouldn’t be so difficult. With the new year moving forward as quickly as it started, your goals can easily get lost as the memories of...
The Gift of Your Personal Brand: How to Effectively Present Your Elevator Pitch – Part 2
If you're wondering if your elevator pitch is hitting the right note, you're halfway there. When taking a look at what makes a standout elevator pitch in Part 1, you know that it should be like a great present: carefully selected, catered to the receiver, and...
The Gift of Your Personal Brand: How to Effectively Present Your Elevator Pitch – Part 1
Why is it sometimes so hard to answer such a simple question like, "what do you do?" It can almost feel like that moment when you're trying to recall your computer password and your brain goes completely blank. Yes, you should know it. Yes, you do know it. But knowing...