by Marietta Gentles Crawford | Jul 26, 2018 | Personal Branding, Quick Tips, Real Talk, Social Networking
Lately, there’s been a lot of emphasis on being “authentic.” People are making the term a part of their brand, and it’s a buzzword splattered all over social media. I don’t dispute the importance of this topic, hence talking about it right now. But I worry that...
by Marietta Gentles Crawford | May 25, 2017 | Personal Branding, Quick Tips, Real Talk, Social Networking
Have you thought about how the words you use can impact your brand? No, I’m not talking about the four-letter words I refuse to give up. I’m talking about qualifying words that weaken your message or show a lack of confidence. In the Forbes article “6...
by Marietta Gentles Crawford | Oct 10, 2016 | Personal Branding, Quick Tips, Real Talk, Social Networking
Ah, election season. The time of year when you don’t need novelas or water cooler chat for some drama. You can lounge on the couch watching TV and, boom, a perfectly placed commercial slips in ending with “I am so and so, and I approve this message.” (Uh huh, as...
by Marietta Gentles Crawford | Aug 31, 2016 | Personal Branding, Quick Tips, Real Talk, Social Networking
I recently had the pleasure of co-facilitating a webinar with Marie Zimenoff, CEO of Career Thought Leaders where we discussed social branding. In Building Your Personal Brand (It’s More Than LinkedIn!), we walked career professionals and job seekers through the...
by Marietta Gentles Crawford | Feb 29, 2016 | Personal Branding, Social Networking
Personal branding is a hot topic whether it’s for people who swear by it or people who swear at it (You know, those who treat it like a person they just don’t like, even though they can’t give any solid reasons why). I get it, though. There’s no shortage...
by Marietta Gentles Crawford | Oct 21, 2015 | Personal Branding, Real Talk, Social Networking
If you asked me what I thought about Twitter a couple of years ago, I’d answer, “eh.” What mostly came to mind was the cute little blue bird, celebrities, and 140-character tweets. (Oh, that and the fact that you could follow people or be followed,...
