Networking and talking about yourself can be a tough line to straddle, which is why many professionals hate the dreaded question, “So, what do you do?”I remember going to a networking event where someone plopped himself in the middle of my conversation and said, “What...
Lately, there’s been a lot of emphasis on being “authentic.” People are making the term a part of their brand, and it’s a buzzword splattered all over social media. I don’t dispute the importance of this topic, hence talking about it right now. But I worry that...
Have you thought about how the words you use can impact your brand? No, I’m not talking about the four-letter words I refuse to give up. I’m talking about qualifying words that weaken your message or show a lack of confidence. In the Forbes article “6...
Ah, election season. The time of year when you don’t need novelas or water cooler chat for some drama. You can lounge on the couch watching TV and, boom, a perfectly placed commercial slips in ending with “I am so and so, and I approve this message.” (Uh huh, as...
I recently had the pleasure of co-facilitating a webinar with Marie Zimenoff, CEO of Career Thought Leaders where we discussed social branding. In Building Your Personal Brand (It’s More Than LinkedIn!), we walked career professionals and job seekers through the...
Personal branding is a hot topic whether it’s for people who swear by it or people who swear at it (You know, those who treat it like a person they just don’t like, even though they can’t give any solid reasons why). I get it, though. There’s no shortage...
