If LinkedIn isn’t worth the time, then why are business owners on it—and attracting clients?
You already understand that your social media presence is an important part of growing your business. But it’s now becoming the way to add value, grow your personal brand, and reach your ideal clients.
You can no longer drum up business at in-person events. Your conferences are going virtual. And you’ve lost the opportunity to create connections and establish trust person-to-person.
You know you need to connect with people who will hire you or keep you top of mind for referrals — so it’s getting harder to avoid being on LinkedIn—because that’s where they hang out.
But you still have no idea how to set up your profile and leverage LinkedIn.
But LinkedIn feels so stuffy and intimidating, right?
Scrolling through faux-humble brags from old coworkers in your feed make you want to run away to a simpler platform where none of that is required, like maybe Instagram (at least it’s not so stiff over there).
The messages. Notifications. Designs. It’s all so clunky and confusing. And you don’t have time to learn another social media platform.
But let me ask you this: “What if creating a stronger LinkedIn presence led to a fully booked calendar and more media opportunities for your business?”
Suddenly social media can be as fruitful as in-person events. You’re not losing out on opportunities because you can’t connect face-to-face.
And you know what else? You’re positioned more powerfully to get in front of the people you need to know—and, as a result, the right people get to know YOU.
Now, more than ever, it’s time to create a profitable LinkedIn profile that positions you as an expert, shows your personality, and helps you access opportunities online with ease.
Within weeks of working with Marietta, I quickly noticed a difference in my LinkedIn presence and engagement. The ideas she gave me for sharing content has helped me attract quality professionals who want to connect with me. I’ve increased my network by over 75% while working with Marietta and have received invites to be a podcast guest and speak at multiple events. Marietta’s very professional, personable, and easy to talk to. She really helped me better understand how to use LinkedIn to grow my business. I’m happy to have worked with Marietta!
~Melissa Houston, Business Financial Coach
I am loving your course Marietta! It’s taking a while, but my gosh I basically didn’t HAVE a profile until I took your course. I have now changed my banner image, my profile image, I’ve added an ABOUT section (I literally didn’t have this before – I didn’t even know I could add one!
~~Tanya de Villiers, Personal Branding Photographe
The LinkedIn Level-Up
A powerful training on how to write a magnetic LinkedIn profile – so you can reach your target audience and attract paid opportunities (without the overwhelm).
If I was a betting woman, I’d guess that…
You’ve neglected your LinkedIn profile. And you had no idea you could use it to grow your business.
You know you need to up your LinkedIn game. You've tried a couple of times to be active but then lose interest when you only seem to attract crickets.
You're confused about what to include in your profile. Some seem formal and written in third person, and others are short or salesy. Which approach is best?
You don't know how to add your personality. Is it even okay to have a fun personality on LinkedIn?!
You don't just want to look better on LinkedIn with your profile. You want a strategy too.
Imagine how easy it would be to leverage LinkedIn if…
You transform your profile from blah to brilliant and stand out as the go-to expert in your industry.
You gain a pipeline of new clients or $10k+ consistently, without cold emails or automated sales funnels that don’t convert.
People are inspired to reach out to you after finding your profile. And they want you to speak at their next event or be a guest on their podcast.
You know EXACTLY how to write a magnetic profile so you can confidently go from invisible to memorable to your ideal clients.
Your news feed is filled with engaged connections who are your target audience and want to learn more about you.
You don’t need to set up your profile.
You need to set your profile up for success…and Level-Up
Inside this training, I’ll guide you through…
- The exact strategies I use when writing magnetic, profitable LinkedIn profiles for my 1:1 clients.
- Real examples and step-by-step writing tips that’ll help you make your profile read less like an obituary.
- What to focus on—and not to focus on—to help your LinkedIn profile attract paid opportunities.
- The surprising details you should include in your About section that most people overlook.
- The “7-second Woo” Technique that’ll instantly make your profile more click-worthy.
- Easy-to-follow ways to leverage LinkedIn (without feeling icky or wasting your precious time).
- Three easy-to-digest modules with 10+ video lessons that will take you from confused to confident about updating your LinkedIn profile.
- A step-by-step profile writing process that includes my personal blueprint that I use for personal clients.
- Worksheets, checklists, and bonus resources to help make the process easier so you can dive into action.
- A walkthrough of two real-life makeover examples that will inspire your own updates.
- Lifetime access to the course and any future updates
Hey there, I’m Marietta Gentles Crawford—a writer, personal brand strategist, and LinkedIn expert. Before taking the big leap to start my own business, MGC Ink, I worked within Fortune 500 companies for 15+ years as a technical trainer and writer.
I credit my small but engaged LinkedIn network for helping me elevate my personal brand, which has led to landing features on websites like Business Insider, Forbes, Money, The Muse, Inc., Fast Company, and Thrive Global.
My mission is to help YOU create a magnetic LinkedIn presence so you can build your authority online, attract people who will buy from you, and profit from your profile.
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Questions You May Be Thinking About…
Do I need to have a LinkedIn Sales Navigator subscription to get results?
Nope! You don’t have to pay for an additional subscription. The focus of the training is creating a compelling LinkedIn presence so you can organically attract opportunities without sales hacks, automatons, or massive cold emails.
Will this course help me if I'm not a coach or consultant?
Ultimately, this training is for people who want to leverage LinkedIn effectively to grow their brands. So, whether you’re an entrepreneur, small business owner, consultant, freelancer, career professional, or gecko (they have brands too, right?) you’ll find value in this training.
Why should I pay for a workshop when there are a bunch of free ones out there?
Yup, you’re right. There are plenty of workshops to choose from that are free or less money. This training includes information that you won’t find in an article you google or a free training that includes general information *anyone* can teach.
You’re getting a no-fluff training based on MY process and how I attract opportunities without sending a single sales email. The goal is to teach you exactly how to write a profitable LinkedIn profile, so you save precious time trying to figure it out on your own.
Do you offer refunds?
If you’re unhappy with the course, please contact me! I’d love the opportunity to review the work you’ve done and see how I can help. If I’m unable to, I’d be happy to provide you a refund within the first 14 days of purchase.
What Past Clients Have Said
Before working with Marietta, LinkedIn was definitely the “twiddly dangler” in my social media strategy. I knew I needed to be on there, and that it’s a MAJOR client hub for service providers… but between Instagram, Twitter, and Facebook, I barely had any energy to even come face-to-face with LinkedIn’s UX, let alone actually try to participate! (Plus, some of my info on there was painfully out of date. #shamespiral).
I booked in with Mari because I knew she was the queen of LinkedIn… and she did NOT disappoint. Our call was a high-energy, laughter-filled adventure that not only helped me fill my gaps, but also showed me exactly what to do, and some content strategy tips that would make the experience infinitely more enjoyable (and easy on the eyes). Now I’m consistently showing up and shakin’ my groove thing on the platform, and engagement is through the roof!
Thank you thank you thank you, Mari! If you get a chance — don’t hesitate. WORK WITH HER!
Marietta knows her stuff. She quickly, methodically, and lovingly spanked the various sections of my profile into line. She pointed out what was working… and more importantly, what needed a makeover. You can suck up a bunch of time trying to piece together your profile using the plethora of free advice out there. Or you can invest a reasonable amount of money and time with Marietta and get advice that’s specific to you, the human behind your profile.
Marietta wrote a LinkedIn profile for me that made me look professional and told my story with great impact. In fact, during our time working together, I landed a feature of my business and story on CNBC.com. Marietta’s LinkedIn coaching was superb, and I’m more than happy with her work. She is very patient and a joy to work with. I highly recommend Marietta if you need help building your personal brand on LinkedIn!
I cringed every time LinkedIn notified me that someone was looking at my profile – I hadn’t fooled with it in years and didn’t know where to begin. Enter Marietta who swoops in, gives me everything I need to know, follows up with feedback and supports me with material to reference later. She knows what she’s doing, does not leave her people hanging, AND is a total delight to work with. She saved me so much time, people started engaging with me immediately, and now I have a LinkedIn game! Can’t recommend Marietta enough.
Marietta gets it! As a small business owner or personal brand, you are short on time and really don’t want to start “another social media platform,” But here is the thing with her smart tips and savvy guides and cheat sheets you can make meaningful connections in minimal time vs. the HOURS you may waste on other platforms. You can’t afford to NOT book a session with her now. Get the insider knowledge on how LinkedIn can have a big impact on your business with less time (and stress) of other platforms.